Ahead of iOS 9 Unveiling, comScore Says iOS is Weakening Android’s Domestic Dominance

0

Ahead of iOS 9 Unveiling, comScore Says iOS is Weakening Android's Domestic DominanceJust as Apple prepares to unveil iOS 9 today for the kick-off of WWDC 2015, comScore is out with a new report pointing to the growing smartphone market share enjoyed by iOS in the U.S.

A global leader in digital media analytics, comScore says that in April 2015, Apple ranked as the top smartphone manufacturer with 43.1 percent OEM market share.

Android still led as the #1 smartphone platform with 52.2 percent platform market share, but that’s down from the 53.2% share Android enjoyed in January. Apple’s share, meanwhile, climbed to 43.1 in April, which is up from 41.3% in January.

188.6 million people in the U.S. owned smartphones (76.9 percent mobile market penetration) during the three months ending in April.

To learn more or to peruse the latest tables and data from comScore, click here.


Mobile Marketing Watch

Share.

About Author

Colin Cooper is the CEO of Boost Your Business, the leader in marketing and business development for both large and small scale businesses. As one of the most innovative marketing specialists for over a decade, Colin and his team of business and online experts collate their years of know-how and experiences with the Boost Your Business: Body Armour for Business, an online magazine created to provide a holistic resource avenue for everything business, health, and wellness.