Mobile Marketing: Here’s What Happened This Week


Mobile Marketing Here's What Happened This WeekIn case you missed it, here are some of the top stories in mobile marketing and advertising we’ve been following this week.

mobileStorm’s Visionary Leaders Solving the Puzzle of Effective Casino Marketing in the Mobile Age
mobileStorm has been logging groundbreaking achievements across the mobile marketing landscape since 1999. With mobile now an indispensable component of contemporary marketing in the casino and hospitality space, our sister site mGamingWatch recently caught up with the mobileStorm team to discuss their take on mobile marketing and the opportunities and challenges they see in the world casino marketing today.

In-App Clothing Purchases for ‘Miis’ Will Monetize Nintendo’s Premier Smartphone Game
A free-to-play chat app called Miitomo will be Nintendo’s entry this year in the mobile game sector.

Top IT Investment in 2016? Enterprise Mobility to Boost Agility, Speed, and Security
More than 90 percent of IT Decision Makers (ITDMs) see enterprise mobility as the critical function for customer engagement, competitiveness, and operational productivity in 2016.

Major Marketing, Advertising Partnerships Announced at CES 2016
Rubicon Project, which operates one of the largest advertising marketplaces in the world, and Zynga, a leading social game developer, are in Las Vegas this week to formally announce their new partnership at CES 2016.

Samsung Shows Off ‘Life Changing’ Innovations at CES 2016
Samsung Electronics proven an early standout during the opening festivities of CES 2016. The consumer electronics giant unveiled its vision for 2016 during its press conference yesterday at the convention in Las Vegas.

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The post Mobile Marketing: Here’s What Happened This Week appeared first on Mobile Marketing Watch.

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About Author

Colin Cooper is the CEO of Boost Your Business, the leader in marketing and business development for both large and small scale businesses. As one of the most innovative marketing specialists for over a decade, Colin and his team of business and online experts collate their years of know-how and experiences with the Boost Your Business: Body Armour for Business, an online magazine created to provide a holistic resource avenue for everything business, health, and wellness.