Global eCommerce boom will come in large part from China [#ChartoftheDay]


China to drive growth of global eCommerce sales

eCommerce has been a booming sector for several years now. The good news is that isn’t about to stop. Global retail sales are expected to  almost double between now and 2019.

However if we look at the data for established markets like the US, we see a less exciting picture. eCommerce will still grow, but the growth has pretty much plateaued. The big growth is in emerging markets, and China with over 1 billion people is the biggest emerging market of them all. Chinese eCommerce sales are already enormous yet are predicted to more than double between now and 2016. This will present enormous opportunities to international eCommerce businesses. That said, China is a tough market to crack so don’t rush off too fast to established a Beijing office. Dip your toe in before taking the plunge.

Global retail sales growth

Smart Insights


About Author

Colin Cooper is the CEO of Boost Your Business, the leader in marketing and business development for both large and small scale businesses. As one of the most innovative marketing specialists for over a decade, Colin and his team of business and online experts collate their years of know-how and experiences with the Boost Your Business: Body Armour for Business, an online magazine created to provide a holistic resource avenue for everything business, health, and wellness.